how does shopify review work
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Positive product reviews can boost your sales overnight. When
you start a store with Shopify, you may not find options to
allow your customers to post reviews.
Does that mean
your customers can not post reviews? No! They can.
Then how does Shopify review work?
You need to install a third-party product review management
app to enable product reviews in your Shopify store. ReviewXpo
is one of the most reliable Shopify review apps without a
default Shopify review app.
Let’s explore everything to understand how you can display
reviews on your Shopify store.
Can people write reviews on Shopify?
With Shopify’s default review app gone, you can still let
people leave reviews on your store. You can do this using a
third-party review management app like ReviewXpo.
It’s available on the Shopify store and takes
minutes to set things up with your brand theme. Not only people
can write reviews with it, you can automatically engage with
them using AI replies.
How Are Reviews Displayed on Shopify Product Pages?
Reviews on Shopify stores are displayed on the product pages.
Whenever a customer purchases something and posts reviews on
that particular product, the review will appear on that
page.
Some common
elements of Shopify product reviews are:
Star ratings: Usually, reviews on Shopify include star ratings at the top. Users
can rate a product out of 5 and it will appear with stars.
Text reviews: Below the star ratings, there will
be detailed text reviews on the product. It depends on how long reviews
customers write.
Photos & videos: Reviews
with photos and videos are most effective. These reviews can attract
more new customers increasing the conversion rate. It is not easy
to get photo & video reviews. You can read our article on How To Get More Photo And Video Reviews From Your Customers to learn more.
Most shopify product reviews apps
come with all of these elements. However, some may not include
the video review feature. Hence, it is important to select a
product review app that has all these features.
We
have a detailed article on The Best Product Review App For Shopify. You can read that to find out the best review app for your
Shopify app.
However, to make the review display more
attractive, apps today come with various review widgets. They
display the reviews in more attractive formats to convince
customers to purchase.
Some of the common review
widgets are:
Grid layouts: Grid
layout is the most common Shopify product review widget. It displays
all the reviews separately in the grid layout format.
Listings: It is a traditional review format. Listings
show all the reviews serially in a list.
Review summaries: Review summaries are great for customers in a hurry. This widget
analyzes all the reviews and displays a snapshot to understand customer
opinion.
Top reviews: The top reviews
widget finds the best reviews for a product and shows it on the
top. This widget is great for enriching social proof.
Badges: You also can add various badges such as
Top reviewed, Best selling, etc, on products. These are great for
driving customers to particular products.
Other review
widgets include testimonials, media galleries, voting, surveys,
and more. These widgets vary from app to app.
Benefits of Shopify Reviews
Shopify review apps come with a lot of elements and widgets.
While some apps offer limited free features, others are
completely premium.
Is it worth investing in a
Shopify product review? Does it bring any value to your
business?
Investing in a Shopify app is absolutely
worth it. They can help you attract more customers and boost
your revenue.
Approximately 95% of the customers
today read reviews before shopping. Hence, if you do not have
product reviews on your Shop, you are already losing 95% of the
target customers.
Reviews give a customer a deep
insight into the product's real-life performance. It helps them
decide whether to purchase a product or not.
When you
have good product reviews on your online store, people are more
likely to purchase from you. It can boost conversion rates,
sales, and profit.
We recommend you read our article Benefits Of Customer Reviews to learn the importance of Shopify reviews.
Is There Any Official Shopify Product Reviews App?
No. There was an official Shopify product review app, but Shopify discontinued the app.
The app was free to use and had limited features.
Hence, it was not really a great choice to display reviews. That
is why Shopify decided to discontinue the app. It gives
third-party review apps a better chance to showcase their
advanced features.
Best Shopify Product Reviews App: ReviewXpo
With the unavailability of the official Shopify review app,
you need a fantastic app that can display product reviews in the
best way possible.
You can search on the Shopify app
store for product review management apps. It will show you hundreds
of reviews.
Are they all good options? Absolutely not!
Then which is the best Shopify product review app?
ReviewXpo
is the best Shopify product review app that comes with all the
necessary features including advanced technology like AI.
Some of the reasons why ReviewXpo is the best Shopify review app
are:
Photo & video reviews
ReviewXpo allows your customers to post both photo and video
reviews. These reviews are more effective at attracting new
customers compared to general text reviews.
Aliexpress import
When you are new
at Shopify and yet to make a sale, it can be tough for you to
convince customers to buy from you. ReviewXpo allows you to import
Aliexpress reviews to Shopify completely free. It helps you grow
your business.
Review widgets
ReviewXpo comes with a wide
range of attractive review widgets such as grids, media galleries,
star ratings, testimonials, and more. Moreover, you can customize
them to match your brand’s theme. It helps you multiply your sales.
Advanced AI features
One of
the best features of ReviewXpo is its automated AI replies to
reviews feature. When your business grows and you get a lot of
reviews, it can be challenging to reply to each of them manually.
This feature will eliminate the hassle and reply to reviews for you.
Personalized features
ReviewXpo’s
customer communication features are always personalized to get
better responses. For example, when generating discount codes, the
app can use the customer's name to make it more effective. Besides,
when sending emails, it uses a personalized tone to get more
responses.
Moreover, a multi-criteria feature lets you
set up different types of custom criteria on your store, like
product quality, price, service, and more, on your product page.
This helps customers give manual feedback based on how a product
feels.
Besides, ReviewXpo comes with a lot of other
advantages such as automations, follow up mails, SEO optimization,
beginner friendly user interface, quick responses, and so on.
Primarily the app is free to use.
FAQs:
Can I respond to customer reviews on Shopify?
Yes! You can reply to all the customer reviews on your Shopify
store. You can even continue the conversation to fix any particular
issues.
Can I enable product reviews for all products on my Shopify
store?
Yes! After installing a review management app, you can activate
review features for all your products on your Shopify store.
Are Shopify product review apps free to use?
Yes! Most Shopify product review apps are free to use. The
free plan usually comes with some limitations. You can upgrade to a
premium plan for maximum benefits.
Can Shopify review apps make your store slow?
Some heavy and less developed review apps may make your Shopify
store slow. However, a well developed app like ReviewXpo performs
super fast. It does not lag nor make your store slow.
Final Advice
Lastly, Shopify reviews work through
third-party review management apps. Out of hundreds of apps,
ReviewXpo offers the most efficient features.
If you are
only starting your Shopify business, installing the app is a must.
It will allow your customers to post reviews on your store. As a
result, you can get more sales.
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